Network marketing is a special form of direct sales. The merchandise business is combined with the acquisition of additional sales employees by an already active networker, which creates hierarchical team chains. The remuneration of the team members of the preliminary stages depends on the success of the members of the downstream stages. The income depends exclusively on the resale of the goods/services and not on the recruitment of customers in the sense of a bounty.
Network marketing is the most dynamic form of the distribution. With regard to the digitalization, this form is becoming increasingly important, as more and more consumers who are looking for advice are demanding external help, … rapid, if not explosive growth. The system meets the most important challenges of our time:
Decisions are a matter of trust!
According to a Nielsen study, most Germans (78 percent) trust personal recommendations. The second place went to consumer opinions on the Internet (62 percent), followed by newspaper articles in third place (61 percent).
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